I’m a visionary and creative executive who defines future state visions and value proposition solutions for award-winning customer experiences.

Industry Knowledge


Credit-card marketplace, payment solutions, investment and insurance

Healthcare, Wellness & Fitness

Healthcare marketplace, scheduling tools for wellness and fitness to Telemedicine.

B2B & B2C

From consumer electronics, home & office products to online retail shops and emerging markets.

Saas Platforms
B2B & B2C

From governance platforms to Learning Management systems and CRM.

Titles I've carried as seasoned design leader

Global Senior Director of UX.
Global Senior Director of UX.
Global Senior Director of UX.
Global Senior Director of UX.
VP of UX Design
Head of UXD
UX Senior Advisor
Senior Lead Product Design
Design Strategist
Director of UX

Web platforms that I

Core Competencies

  • E-commerce expertise [Retail (B2C) and(B2B)] and wholesale e-commerce strategy
  • HIPPA proficiency for the healthcare industry
  • Digital Marketing Strategy
  • A/B, Card Sort and User Experience Research
  • iOS, Android, Web, Multiscreen andWearables design
  • Prototyping, storytelling and journey-map expert
  • Worked and collaborated with the top 50brands in the world
  • Design system creation
  • GUI planning & design
  • Mentorship / Training
  • Team & Project Management
  • Usability protocols
  • UX Strategist
  • Branding strategy and design
  • Digital Business Strategist
  • Salesforce UX/UI Design for classic and lightning version


  • UX Design
  • UI Design
  • UX Research
  • Brand Design
  • Style Guides & Design Systems
  • Digital Business Strategy
  • E-Commerce
  • Training And Mentorship
  • Coaching
  • Project Management
  • Consulting
  • Evangelization

Software expertise

  • SQL Server
  • My SQL
Usability testing
  • Usertesting
  • Userzoom
  • Validately
  • Qualtrics
  • Basecamp
  • JIRA
  • Flow
  • Trello
  • Confluence
  • Evernote
  • Mindmister
  • Github
  • Bitbucket
  • Miro
  • Lucidchart
  • Notion.
Operating System
  • Mac OS
  • Linux
  • Windows

Prototyping tools
  • Invision
  • Fluid
  • Sketch
  • Axure
  • Xcode
  • Keynote
  • HockeyApp
  • TestFlight
  • Lucidchart
  • Poto.io
  • UserTesting
  • TeaLeaf
  • Eyequant
  • Justinmind
  • Principal
  • Webflow.

Languages - web tools
  • CSS
  • HTML
  • JavaScript
  • XML

CMS & CRM, E-Commerce
  • Squarespace
  • Magento Commerce
  • Wordpress
  • Shopify
  • Bigcommerce
  • Sugar
  • SalesForce
  • Demandware
  • Vtex
  • Webflow.

Skills & Languages

  • UX Design
  • User Centric-Design
  • User Interface Design
  • Human Computer Interaction
  • UX Research
  • English (Native)
  • Spanish (Native)
  • Portuguese (Mid-Level)
  • Italian (Mid-Level)


My outstanding academic qualifications include post-graduate studies in Marketing and Management and a bachelor’s degree in Business Administration with other studies at Stanford University. I combine this with years of leadership and management experience with strengths in User Experience Design and User Center Design, project management, User Interface Development, Digital Business Strategy, Online Branding, iOS, Android and e-commerce platforms. I am also an expert in PR client relations and pitch development.

Résumé request

Do you have a seasoned product designer in your Executive Leadership team?

I bring the expertise to create the best experiences for your product.  

"Offering coaching and conveying your digital approach and roadmap to your company board members is essential. A company that has no product identity, inferior product experiences and no value proposition in the digital space can’t offer long-term vision".

Charlie Green